eCardWidget: Adaptable eCard Software Platform
Investment Model: Investment in Existing Business
The company
About eCardWidget
What they do
eCardWidget is an adaptable, customizable platform for building brand recognition, engaging employees, growing fundraising, and more. Users can create stunning eCards, embed them into their websites, and share them with a wider audience.
Who they are
eCardWidget was founded by Tim Badolato, a software engineer with years of previous experience working with well-known software companies.
How we helped
Foundry for Good invested in eCardWidget to enable the business to grow the internal team, start an inbound marketing program, improve sales enablement, and refine the product strategy.
The story
Background
Tim Badolato founded eCardWidget in 2020. In 2022, Foundry for Good invested in the business. From there, we worked together to scale up the business's operations, driving lead and customer acquisition through strategic marketing efforts and industry partnerships.
How we helped
Building the Business through Value-Add Services
Holistic inbound marketing strategy
SEO-optimized onsite content, tailored video production, strategic offsite content/link building, and promotional opportunities.
Ongoing guidance
Product strategy and development roadmap, pricing strategy and business efficiencies feedback.
The outcomes
Results
Continued
Lead generation and revenue growth via inbound channels
Improved
Sales close rate and lifetime customer value through ongoing membership and consulting
Hear from the Business Lead
"Partnering with Foundry for Good has been a game-changer for eCardWidget. They've offered significant support to help grow the business and reach new customers. I can't recommend Foundry for Good enough to innovators in the social good space."
Tim Badolato
eCardWidget founder
Why Foundry for Good?
Join us, and let's amplify your mission together.
Our unique blend of financial investment and marketing expertise ensures your business isn't just visible; it resonates. With a passionate team, a network of mission-driven businesses, and a toolbox of cutting-edge marketing strategies, we're here to ensure your impact is felt.
Let's talk.